COOKIES
The website partly uses so-called cookies. Cookies do not cause any harm to your computer and do not harbour any viruses. Cookies serve to make our website offer more user-friendly, more effective and safer. Cookies are small text files that are placed on your computer and that your browser stores.
Most of the cookies we use are so-called “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your terminal device until you delete them. These cookies enable us to recognise your browser on your next visit.
You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, allow the setting of cookies for specific cases or generally exclude the setting of cookies as well as activate the automatic deletion of cookies when you close the browser. Disabling cookies may however prevent you from being able to use the full extent of all the features on this website.
SERVER-LOG-FILES
The provider of the website automatically collects and stores data in so-called server log files, which your browser automatically transmits to us. This data is namely:
This data cannot be assigned to a specific person. A pooling of this data with other data sources does not take place. We reserve the right to check this data retrospectively, if we become aware of specific indications for illegal use.
CONTACT FORM / ONLINE APPLICATION
When you send us requests or online applications via the contact form, your details in the request form, including the contact details you provided there, are stored by us for the purposes of processing the request as well as in case of follow-up questions. We do not share this information without your express consent.
GOOGLE ANALYTICS
This website uses features of Google Analytics, a web analytics service provided by Google Inc., 1600 Amphitheater Parkway Mountain View, CA 94043, USA.
Google Analytics uses so-called “cookies”. These are text files which are stored on your computer and enable an analyse of your usage of the website. The information generated by the cookie about your use of this website is usually transferred to a server of Google in the USA and stored there.
For more information on the handling of user data in the case of Google Analytics, please refer to the data protection statement of Google: https://support.google.com/analytics/answer/6004245?hl=de
BROWSER PLUGIN
You can prevent the storage of cookies by selecting the appropriate settings on your browser, we however would like to point out that you may in this case then not be able to use the full extent of all the features on this website. You can moreover also prevent the collection of data generated by the cookies about your use of the website by Google (including your IP address), as well as the processing of this data by Google, by downloading and installing the browser plug-in which is available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de
OPPOSITION TO DATA COLLECTION
You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set which prevents the collection of your data on future visits to this website: Disable Google Analytics
CONTRACT DATA PROCESSING
We have concluded a contract with Google for contract data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
IP ANONYMIZATION
We use the function “activation of IP anonymization” on this website. Your IP address is as such prior to the transmission to a Google server in the USA, truncated within a Member state of the European Union or other State that is party to the Agreement on the European Economic Area. Only in exceptional cases will the complete IP address be transmitted to a Google server in the USA and then truncated there. Google will on behalf of the operator of this website, use this information to evaluate your use of the website, for the compilation of reports on the website activity and to provision the website operator with further website and internet related services. Your IP address that is transmitted from your browser within the framework of the Google Analytics will not be pooled with any other data held by Google about you.
DEMOGRAPHIC CHARACTERISTICS IN THE CASE OF GOOGLE ANALYTICS
This website uses the “demographic characteristics” feature of Google Analytics. This enables reports to be generated which entail statements about age, gender and interests of the visitors of the website. This data is derived from interest-based advertising from Google ae well as from visitor data of third-party providers. This data cannot be assigned to a specific person. You can disable this feature at any time over the ad settings in your Google Account, or generally prohibit the collection of your data by Google Analytics as outlined in the section “Opposition to Data Collection”.
FACEBOOK-PIXEL
Our website uses for conversion measurement the visitor action pixel from Facebook, Facebook Inc. 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). The behaviour of the website visitors can as such be tracked, after they have been forwarded pursuant to clicking on a Facebook ad on the website of the provider. As a result, the effectiveness of Facebook advertisements can be evaluated for statistical and market research purposes and future advertising measures optimized.
The collected data is anonymous for us as the operators of this website, we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Policy (https://www.facebook.com/about/privacy/). Consequently, Facebook can enable ads to be displayed on websites of Facebook as well as outside of Facebook. This use of data cannot be influenced by us as the operators of the website.
For more information on the protection of your privacy please refer to the data protection information of Facebook https://www.facebook.com/about/privacy/.
You can moreover also deactivate the remarketing feature “Custom Audiences” over https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen
To do this, you must be logged on to Facebook.
In case you do not have a Facebook account, you can opt out of the use-based advertising from Facebook over the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/
GOOGLE WEB FONTS
This website uses so-called web fonts, provisioned by Google, for the purposes of the uniform representation of fonts. When you call up a webpage, your browser loads the required web fonts into your browser cache, in order to be able to display texts and fonts correctly. Insofar as your browser does not support web fonts, a default font will be used by your computer.
For more information on Google Web Fonts please refer to developers.google.com/fonts/faq and the data protection statement from Google: https://www.google.com/policies/privacy/
GOOGLE ANALYTICS REMARKETING
Our website uses Google Analytics Remarketing in combination with the cross-device capabilities of Google AdWords and DoubleClick. Provider is the Google Inc. 1600 Amphitheater Parkway Mountain View, CA 94043, USA.
This feature allows you to link the advertising target groups generated with Google Analytics Remarketing, to the cross-device capabilities of Google AdWords and Google DoubleClick. In this way, interest-based, personalised advertising messages that have been customised based on your previous usage and browsing behaviour on one end device (e.g. cell phone) may also be displayed on another of your end devices (e.g. tablet or PC).
Once you have accordingly granted your consent, Google will for this purpose link your web and app browsing history with your Google Account. This way, the same personalised advertising messages can appear on any device you sign on to with your Google Account.
To support this feature, Google Analytics collects Google-authenticated IDs of users, who are temporarily linked to our Google Analytics data, for the purposes of defining and generating target groups for the cross-device ad promotion.
You can permanently opt out of cross-device remarketing / targeting by deactivating the personalised advertising in your Google Account; follow this link for this purpose: https://www.google.com/settings/ads/onweb/
For further information and the data protection provisions please refer to the data protection statement from Google under: http://www.google.com/policies/technologies/ads/
RIGHT OF ACCESS, AS WELL AS DELETION AND BLOCKING OF INFORMATION
You at any time have the right to free information about your stored personal data, its origin and recipients and the purpose of the data processing thereof as well as a right to correction, blocking or deletion of this data. You can always contact us to this end, as well as with regard to other questions on the subject of personal data over the designated contact address in the imprint as well as via e-mail under – privacy@losteria.de.
